Search Engine Advertising

SEO Marketing

We like to discuss your business, your marketing goals and how you need the internet to help achieve them before we discuss pricing. We can then make the best recommendation for your situation. It’s important that we support you in what you want to achieve.

All of our SEO plans are designed so that you choose a setup plan that fits your keyword requirements and then choose a maintenance plan for link building and ranking reinforcement. (Note: All plans are 12 mth plans)

100% Satisfaction Guarantee

We offer a 100% Guarantee on all of our work. If you aren’t satisfied with how things are going, we will fix the issue or cancel our contract instantly which ever you wish.

That said, our clients have been very satisfied with the results we have got for them.

Search Engine Optimisation Plans

All of our plans include the following work to get your site to the very top of the search engines:

PLanning & Analytics

Initial Ranking Report • Search Phrases  •  Related Phrases Geographical Area • High Traffic Keyword Research • Popularity Search • Keyword Analysis & Research • Comprehensive Page Content Analysis • Comprehensive Keyword Analysis • Keyword Emphasis • Keyword Location • Keyword Density • Keyword Popularity • Comprehensive Keyword Research

Website Optimisation – On-site*

Optimize Meta Tags • Optimize HTML Body Tags • SEF – Content Adjustment • SEF – Content Development • ‘Content to Search Engine’ Synchronisation • Expert Written Content Pages • Search Engine Submissions • SE Crawling Metrics • W3C Check • Site Map Creation

Link Building – Off-site work

Cross-link Verification • 1 Way Link Building • 3 Way Link Building • Forum Submissions • Article Submissions • Directory Submissions • Online Press Release • Theme Back-Links • Video Submissions • Link Pinging

Social Networking

Web 2.0 Profiles Creation • Social Bookmarks • Web 2.0 Syndication • Blog Development • RSS Submissions • Blog Pinging • Social Network Profile Creation

Tracking Tools

Google Webmaster Tools Installation • Google Analytics Installations • Email • Phone • Monthly SE Ranking Report

What are all these things?

Comprehensive Popular Search, Keyword Analysis & Research

Extensive research into choosing your target keyword list is essential to every search engine marketing campaign. Taking the time to uncover how your target market uses language when they search for products or services like yours will have a tremendous impact on the bottom-line results you will receive from your online marketing campaign. PromoteSEM’s Keyword Research Service seeks to harmonise your keyword choices with the terms most used by potential visitors to your website.

Content to Search Engine Synchronisation

Submitting your website to search engines may sound like a simple task. But the process can be complicated, and if done incorrectly, could cause serious problems with your resulting rankings. Each search engine has its own algorithm for rating and ranking Web pages. Each considers different criteria for “judging” the relevancy of your website’s content to specific search terms looked up by search engine users. For each engine, PromoteSEM follows a customised search engine submission strategy but we focus on Google as it supplies as much as 70% of all search traffic.

Directory Submission

Your website is entered into a select group of effective local and international directories that have been tested and proven to provide quality streams of visitors to your website. These sites are also indexed by Google and other search engines. This means that you get 2 links back to your site instead of just the directory link. Submissions require significant hands on typing, verification and follow-up in order to be effective. PromoteSEM manages the range of manual directory submission processes for your website.

Social Bookmarking

In a social bookmarking system, users save links to web pages that they want to remember and/or share. A social bookmarking site can rank a link based on how many times it has been bookmarked by users, which may be a more useful measure for users than systems that rank resources based on the number of external links pointing to it. Social bookmarking for SEO is the process of building links back to your site using social bookmarking sites like digg.com. Google also likes to index these links.

Article Directory Submissions

Article directories contain hundreds of royalty free articles. We submit articles from you which are setup to contain links back to your site from within the text. These provide a strong source of backlinks to your site both directly and through Google. By submitting your article to these sites, we build strength in your Google, MSN and Yahoo rankings.

Search Engine Submission

Promote SEO will manage your search engine submission process as part of your overall search engine optimisation program. This will give your site the optimum chance of being listed prominently within the right search engines for the keyword phrases that are most relevant to the products, services or information offered on your website.

Google Sitemap Creation, Submission, Validation

Sitemaps allow a webmaster to inform search engines about URLs on a website that are available for crawling by Google, Live Search & Yahoo. A Sitemap is an XML file that lists the pages in a site. It allows you to include additional information about each URL: when it was last updated, how often it changes, and how important it is in relation to other URLs in the site. This allows search engines to crawl the site more intelligently.

Analytics and Tracking Installation

Google Analytics helps you find out what keywords attract your most desirable prospects, what advertising copy pulled the most responses, and what landing pages and content make the most money for you. Google Analytics has all the features you’d expect from a high-end analytics offering. It also provides tightly integrated AdWords support, so you can view AdWords ROI metrics without having to import cost data or add keyword tracking codes.

Monthly Ranking Reports for Google

Each month we run a report that shows you where your website is ranking on Google for your chosen keywords. It will show you what page and position you are currently in and the movement up and down since the last report was completed.